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Public relations

What’s wrong with crisis communications training

I’ve written before about the absurdities that inflict many crisis communications simulations. And today I want to raise another problem. This is the obsession with spending an inordinate amount of time teaching PR people and executives to deal with “doorstepping”. This, in some training is given pride of place, as though it is the most important part […]

Categories
Public relations

Robert Leaf: PR people just can’t write as well as they used to

I’m not one for the meme that things always used to be better. But Robert Leaf, in his autobiography, may be right when he talks about the writing skills of PR practitioners: In those days [the 1950s], the average PR man was a better writer than today… A number of editors have told me or even […]

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Public relations

An ideologue and an expert: two approaches to TV interviews

Perhaps I’m just biased against vegans, but in this Canadian television news broadcast about children’s diets, I definitely find the second guest’s interview technique more convincing. The first speaker, Ruby Roth, presents a bizarre case against meat, saying that carnivores in nature “don’t shy away from gore and blood” and eat nails and hair. Which […]